Want to get more eyes on your website without hiring a marketing agency? This checklist walks you through ten smart (and free!) things you can do to help people find you, trust you, and get in touch.
1 – Claim and optimise your Google Business Profile
Make sure your listing is verified, up to date, and full of relevant details: photos, services, FAQs, and your contact info.
Why it matters: It boosts your chances of showing up in local searches and maps.
2 – Add at least 5 photos to your Google listing
Show off your space, your work, or you in action. No studio needed, real photos build real trust.
3 – Ask for reviews (and reply to them!)
After each job or sale, ask your happy customers to leave a review. Don’t forget to reply with a genuine thank you.
4 – Make a basic content plan for social media
Think helpful tips, behind-the-scenes, testimonials, or common questions. One post a week is a great start.
5 – Post in Facebook Groups
Join local or industry specific groups. Don’t pitch, just be helpful and share your knowledge when it’s relevant.
6 – Write one helpful blog post
Answer a common question your customers ask. Keep it simple, useful, and conversational.
7 – Add a call to action on every page
Whether it’s “Get in touch,” “Download our guide,” or “Book now,” make it easy for visitors to take the next step.
8 – Fill out your social media profiles fully
Add contact links, a short bio, what you offer, and a friendly profile photo.
9 – Get listed in local directories
Try community directories, local business networks, or printed guides with a digital version. Free traffic gold.
10 – Set up a way to collect email addresses
Offer something helpful in exchange for an email. You can stay in touch with tips or offers later.
🎯 Done all 10? Amazing!
Pick 1–2 to focus on each week. Don’t try to do it all at once. Consistency beats perfection every time.